Editor's Picks

February 23, 2023

Digital Marketing 101: What is Pay-Per-Click (PPC) Advertising

Pay-per-click (PPC) advertising is a digital marketing strategy that allows businesses to bid for ad placement on search engines and other websites.

February 14, 2023

Digital Marketing 101: What is Search Engine Optimization (SEO)

Search Engine Optimization (SEO) is a process of optimizing a website in order to rank higher in search engines, such as Google, Bing, and Yahoo. The goal of SEO is to increase the visibility of a…

More Stories